Podcast # 31: “How do you make money from selling unpopular products?” from Business Rhythm with Frank & Jamie

From Business Rhythm with Frank & Jamie – “If you are going to put up a retail shop, what kind of products are you going to sell? Think about make-up, clothing, sports equipment, or books and music. Your instinct will tell you to sell a selection of goods that most people want to buy. After all, you have limited space and need to maximize revenue per square foot. You can also negotiate for high volume discount with the suppliers. With high turnover of goods, the chances of avoiding getting stuck with outdated goods will be great. Ultimately, profits will be high. We are seeing this strategy of selling a narrow list of high volume products with Walmart, Macy’s, Dick’s Sporting Goods, and Barnes and Noble. How about the flip side strategy of selling a wide list of items that are not mainstream? ”

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

 

This entry was posted in Business Rhythm, Featured, Marketing. Bookmark the permalink.